
Mars’ $36 billion Kellanova transaction not anticompetitive, says US FTC
The U.S. Federal Trade Commission (FTC) has announced its decision regarding Mars Inc.'s substantial $36 billion acquisition of Kellanova, stating that the merger does not pose anticompetitive risks. This landmark decision has significant implications for the food and beverage industry, particularly in the context of ongoing discussions about market consolidation and competition.The evaluation by the FTC follows a comprehensive examination of the merger, which has attracted attention owing to the magnitude of the transaction and the significant roles both firms occupy in their particular industries. Mars, recognized for its vast array of confectionery goods, pet care products, and food brands,…

